Social Business Failure Is a Choice: Speaking a Common Language

speaking the same language

We are warned. Gartner predicts 80% of social business efforts will not achieve intended benefits through 2015. There is a problem with that prediction and the perception it creates. In practice, social business is a huge Babylonian confusion. In order to know how to succeed, it’s essential to speak a common – business – language [...]

Social Business: Four Real-Life Truths about Collaboration

business

I haven’t been blogging a lot in recent months. Since nearly five months we started working with BT Global Services. Many departments, countries, languages and actions: you can imagine it learns one a few lessons on digital business and collaboration. Some facts and data. Social business is all about people, integration (the silos, remember?) and [...]