Many businesses struggle with reputation and sentiment questions and challenges, both from a resource and know-how perspective. In this digital and social media era, managing conversations and responding to feedback, is crucial and an opportunity instead of a threat.
A lack of the necessary tools and experience, however, cause many businesses to invest too much time and resources – without a clear plan – in reputation and sentiment management practices. For some businesses, the fear of negative comments is an obstacle to gain customer insights and turn disgruntled customers into loyal customers. However, ignoring online feedback or what people say on the Internet and social media is not a good idea.
That's why Conversionation has an Online Reputation & Sentiment Service.
The service consists of four parts:
| What you might ask yourself |
Do I need to track what is being said about my business and market?
Only if you want to know what your customers think, what people write and say and how your company is perceived. |
Do I need a paying tool?
No, there are free tools as well. We can even sum them up for you. The question is what's the right tool for your business and how much time you have to spend? |
Do I need strategic advice and advice on using the tools?
No. It's like in web analytics: there are free tools. The question is if you use them right and get results. Tools should be subject of your strategy, goals and customers. |
What tools do you offer?
Our standard tool is a white-labeled leading product. But if we find out that you better use another one, we will tell you. We're vendor-independent. |
How do I know your tool is a good one?
Because we have spent months testing them all and continue to do so with new ones. |
What if I need more than just monitoring, trending, reputation analysis, influence tracking and sentiment analysis?
Then we will very gladly propose you another solution that includes what you need, whether it concerns campaign management, SEO, web analytics, etc. |
I know nothing about reputation and sentiment on social media. What can I do?
Contact us and we will gladly send you some useful links and information. |
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What if I don't like the tool?
Then you can stop using it at any moment in time.
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- A professional tool to monitor the reputation of your company and that of others, analyze sentiment, identify trends and define what to respond to
- A strategic guide to define your reputation management & sentiment analysis strategy, including social media monitoring advice
- Scripts and guidelines to define a planning, assign tasks, set up teams and processes and learn how to turn online feedback in an opportunity
- Online consulting, in function of your individual needs and challenges, taking into account your business, customers, strategy and market
The Reputation & Sentiment service allows you to:
- Monitor the feedback about you and your company in a handy interface
- Analyze what is said about your business, brands and even your competitors
- Identify trends based on keywords that you define yourself
- Define priorities by adding social media feedback that should be answered to a “to do list”
- Analyze the sentiment of users of social media regarding your company or brands
- Monitor the influence of all sources that are detected
- Implement a strategy with various recommendations for reputation management & social media listening
- Define a plan to structure the reputation management policy internally with do’s and don’ts
- Understand online influence and what it means for your business
- Receive alerts on specific trends and keywords
Included in the service are web-based one-on-one training sessions and advice:
- One hour to set up and learn to use the tool
- One hours of reputation management advice
Pricing of the Reputation & Sentiment Service:
- A one-time fee of $790 including training sessions, usage of the tool for a month and the guides
- A monthly fee of $160 to further use the sentiment, reputation and listening platform and have access to more tips
NOTE: you can stop using the service and tools at any time
Interested? Have more questions? Can’t wait to have it?
Please fill in the form below and we will get back to you!